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Walmart Adds Digital Tools for Medicare Advantage Customers
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New features streamline the shopping experience for those using supplemental health benefits.
Retail giant Walmart has introduced new digital tools on its website and app, designed to assist select customers in identifying over-the-counter (OTC), food, and wellness products eligible for purchase with their Medicare Advantage supplemental benefits.
According to a Wednesday (May 28) press release, these tools include a “benefits program eligible” badge on qualifying products, a search filter for benefits-eligible items, and a benefits tracker displaying remaining funds.
The release also notes that in-store shoppers can scan items using the Walmart app to check for the benefits-eligible badge.
Select customers can access this digital experience by adding their benefit cards to their Walmart account, the release said.
These digital tools are initially launching with NationsBenefits, per the release.
“We saw an chance to streamline the health benefits shopping journey, make it easier for customers to discover eligible items, and offer convenient pickup and delivery options that fit their busy schedule,” Ralph Clare, senior vice president of health and wellness merchandising at Walmart U.S., said in the release. “The enhanced shopping experience for health benefits is yet another example of how Walmart is helping customers save money and live better.”
AI-Driven Health Insights
Walmart also said wednesday that it launched a digital platform called Everyday Health Signals that provides customers who opt in with artificial intelligence-driven insights about how to eat healthier, based on their Walmart.com retail history.
“Walmart is helping customers save money and live better.”
Like the other digital tools, this platform is initially available to Medicare Advantage members with NationsBenefits, according to the release.
These new offerings join several other health-related programs offered by Walmart.
The retailer said Thursday (May 22) that it opened its largest centralized prescription fulfillment facility and plans to add two more. WalmartS Central fill pharmacy locations use automation to streamline every step of prescription fulfillment, allowing pharmacists in Walmart stores to devote more time to clinical services.
Walmart also offers Wellness Days that provide free screenings. Since launching this offering in 2014, Wellness Days have provided more than 5 million free screenings, a service that has particularly benefited rural and underserved communities where medical access is limited.
Frequently Asked Questions
- What are Medicare Advantage plans?
- Medicare Advantage (MA) plans are health plan options that are part of the Medicare program. Private companies approved by Medicare offer these plans. If you join a MA plan, you still have Medicare but receive most of your health care services through the plan. (Medicare.gov)
- What is NationsBenefits?
- NationsBenefits is a company that partners with healthcare organizations to provide supplemental benefits and services to medicare Advantage members.
- how can I find out if I am eligible for these benefits at Walmart?
- Select customers can unlock this digital experience by adding benefit cards to their Walmart account. Check the Walmart website or app for more details.
