Roger Vivier: New Paris HQ Revealed

New address for Roger Vivier in Paris. The luxury shoes, owned by the Italian group Tod’s of Diego Della Valle, sets up its new headquarters at number 98 rue de l’Université, in a prestigious mansion of the left bank, in Saint-Germain-des-Prés, bringing together all its teams under one roof. The space of 1,400 square meters will be inaugurated on October 2, during women’s fashion week.

“This opening represents a decisive step in the evolution of Roger Vivier and reaffirms its identity as well as its long-term commitment to the city which saw it born: a Parisian luxury house with global cultural resonance, connecting past and future through know-how, architecture and fashion innovation”, underlines the house in a press release.

This important investment, the amount of which has not been disclosed, will allow the brand to bring together at the same address the studio of the creative director, Gherardo Felloni, in post since 2018, the support functions of the house, namely its various offices (administration, sales, communication, etc.), salons “embodying the eclectic spirit of Mr. Vivier” to present the collections and especially the customers of the house founded in 1937, Historical creations and documents dating back to the 1950s “.

The famous high -end shoe brand, which, among others put on Catherine Deneuve in the film “Belle de Jour” by Luis Buñuel, was acquired in 2001 by the Della Valle family, before joining the Tod’s group in 2015, via a takeover by the company.

In full expansion, Roger Vivier, which relies on 90 shops around the world and a network of multi -brand resellers, has long contributed to the success of the Italian group. During the latest results published for the financial year 2023 by Tod’s, which has since withdrawn from the stock market, the brand posted a turnover of 286.7 million euros, up more than 16% compared to 2022, weighing for more than a quarter on total revenue of the group.