Streamlined Partnership Expands Lowe’s Presence and Supports Miami Freedom Park Construction, Player Development, Fan Experience and Community Programs
MIAMI, January 18, 2026 /PRNewswire-HISPANIC PR WIRE/ — Inter Miami CF today announced the renewal and expansion of its strategic alliance with Lowe’sofficially positioning the home improvement leader as main partner of the Club. Building on a collaboration that began in April 2024, the renewal of the agreement comes at a transformative time for the Club. After winning the 2025 MLS Cup, Inter Miami enters a new era in its short but defining history as it prepares to open its new world-class stadium at Miami Freedom Park in 2026.
Inter Miami CF and Lowe’s renew their partnership as Lowe’s becomes title partner, official heat sponsor and founding partner of Miami Freedom Park (PRNewsfoto/Lowe’s Companies, Inc.)
As part of the expanded alliance, the official and exclusive home improvement partner of Inter Miami CF will assume the role of official sleeve sponsor on the Inter Miami CF first team, the MLS Next Pro team and the Academy teams, carrying the Lowe’s brand throughout the Club’s player development journey. The elevated position highlights Lowe’s commitment and connection to the passion, culture and community of loyal soccer fans.
As founding member of Miami Freedom ParkLowe’s will support construction throughout the development with Miami Freedom Park and its builders, serving as a key home improvement resource for specific construction needs, including the stadium, entertainment district, plazas, green spaces and more.
Additionally, Inter Miami CF recently announced Lowe’s as the title sponsor of the Dreams Cupdeepening the shared commitment to generating opportunities and accompanying young athletes in the pursuit of their dreams, on and off the field. Lowe’s will continue to fuel big dreams through hard work and opportunity by supporting one of the fastest growing youth soccer events in North America. As a brand committed to solving problems and making dreams come true in the home, Lowe’s recognizes the Dreams Cup as a natural extension of its mission to empower the next generation.
Additionally, Lowe’s will continue many of the signature elements of the original partnership, including a custom annual community event, on-site activations, and digital and social media integrations that highlight Lowe’s commitment to fans nationwide and the South Florida community.
“As we enter this new chapter in our Club’s history, after becoming champions of the 2025 MLS Cup and ahead of the opening of our new stadium at Miami Freedom Park, we are proud to strengthen our partnership with Lowe’s,” said Xavier Asensi, President of Commercial Operations at Inter Miami CF. “Our renewed partnership reflects the strength of our relationship and a shared vision to make a lasting impact, both on the field, in our world-class stadium and throughout the South Florida community.”
“Our expanded work with Inter Miami CF is a reflection of our commitment to soccer and creating connection points with fans of all ages who love the game and adore our brand,” said Jen Wilson, Chief Marketing Officer and Senior Vice President. “Lowe’s recognizes the nationwide footprint and vision of what Inter Miami CF is building; we want the brand to be at the center of that vision. From the stadium to the sleeve and connecting with young athletes and their families through sponsorship of our Dreams Cup, we are excited to strengthen our partnership and continue to connect our brand with soccer fans around the world in a meaningful way.”
Yesterday, executives from Inter Miami, Lowe’s and Miami Freedom Park gathered for a special reception at the Miami Freedom Park construction site to celebrate the partnership. Inter Miami CF and Lowe’s look forward to continuing to inspire the next generation, enhance the game day experience and make a lasting impact year-round in South Florida.
Fans can secure their seats for Inter Miami CF’s historic inaugural season, including the home opener on April 4 at Miami Freedom Park, by purchasing a season ticket at intermiamicf.com/tickets/mfp.
About Lowe’s
Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 100 home improvement company with approximately 16 million weekly transactions and total sales of more than $83 billion in fiscal 2024. Lowe’s employs approximately 300,000 workers and operates more than 1,700 home improvement stores, 530 branch locations and 130 distribution centers. Based in Mooresville, NC, Lowe’s supports the communities it serves through programs focused on creating safe and affordable housing, improving community spaces, contributing to the development of the next generation of qualified trades professionals, and providing disaster relief to communities in need. For more information, visit Lowes.com.
About Inter Miami CF and Miami Freedom Park
Club Internacional de Fútbol Miami, known as Inter Miami CF, is a record-breaking, global-minded professional soccer club based in South Florida that is transforming the sport’s landscape in North America and inspiring fans around the world. Led by the greatest player of all time, Leo Messi, alongside elite international talent and homegrown local figures, the Club has won four major titles in just six seasons, including the 2025 MLS Cup. The Club begins its seventh season in 2026, with the historic opening match in its new world-class stadium at Miami Freedom Park on April 4. The flagship venue will be a 131-acre sports-oriented entertainment district, the largest in the Southeast, and will become a year-round destination for dining, shopping, experiences and attractions. The Club trains at the modern Florida Blue Training Center, located across from the Club’s first headquarters in Fort Lauderdale. A key pillar of the organization is the Inter Miami CF development program, which comprises the MLS NEXT Pro team and the Inter Miami CF Academy, dedicated to developing the next generation of world-class players and leaders. For more information, visit www.intermiamicf.com.
With an area of 131 acres, Miami Freedom Park is the largest active real estate development in Miami and one of the most relevant sports-related mixed-use projects being carried out in the United States. Developed by the Inter Miami CF ownership group, the district is anchored by a new world-class 25,000-seat stadium and is being developed as a phased, year-round destination for residents of Miami, the region and visitors alike, both during and off-game. The multi-phase development program includes more than 1 million square feet of retail, dining, entertainment and office space, as well as several hotels totaling 750 rooms and a robust network of civic spaces, plazas and recreational facilities designed for daily and seasonal activities. At its core, Miami Freedom Park integrates professional sports, live entertainment, hospitality, retail and public life into a single interconnected campus, supporting daily activity and large-scale international events. Miami Freedom Park also incorporates the 58-acre Jorge Mas Canosa Park, the largest planned public park in the city of Miami in generations, and community sports fields and large outdoor gathering areas. Construction on the project began in 2023 and will begin a phased opening in 2026, beginning with the stadium and select district components such as youth sports fields, civic spaces and plazas for fan zones and seasonal activations, as well as an inaugural collection of restaurants, attractions and businesses.
press contact
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