A New Player in the Smart TV Arena: Xiaomi Embraces Fire TV

Xiaomi,a well-known manufacturer of smart TVs with Google TV,is venturing into new territory. The company is introducing the Xiaomi TV F Pro 2026 series, which utilizes amazon’s Fire TV operating system. This collaboration represents a strategic move to broaden its appeal and cater to a wider range of consumer preferences in the competitive European market.

This partnership is particularly noteworthy given the current landscape. As of Q1 2025, smart TV penetration in European households has reached approximately 65%, according to a recent report by Statista, indicating a considerable market for connected entertainment solutions.xiaomi’s decision to offer fire TV models positions them to capture a segment of users deeply invested in the Amazon ecosystem.

Fire TV: A Gateway to Alexa and Amazon’s Ecosystem

The integration of Fire TV brings several key advantages, most notably seamless integration with Alexa, Amazon’s voice assistant. This allows users to control their TVs and smart home devices using voice commands.Moreover, the Fire TV platform provides direct access to popular streaming services like Netflix, Prime video, and Disney+, enhancing the overall entertainment experience.

This contrasts with Xiaomi’s Google TV models, which rely on Google Assistant and the Google Play Store for app access. the choice between Fire TV and Google TV ultimately depends on the user’s preferred ecosystem and their existing smart home setup. For those heavily invested in Amazon’s services, the Fire TV integration offers a more streamlined and cohesive experience.

Display Technology and Visual Performance

The Xiaomi TV F Pro 2026 series boasts impressive display capabilities, utilizing QLED technology across most models. The range includes five models, from 43 to 75 inches, all offering 4K resolution (3840 x 2160 pixels). These TVs are capable of displaying up to 1.07 billion colors,covering 94% of the DCI-P3 color space,ensuring vibrant and accurate color reproduction.

The entry-level 32-inch model offers HD resolution (1366 x 768 pixels). Xiaomi has also incorporated features like Game Boost, which simulates a 120Hz refresh rate for smoother gaming, even though the panel’s native refresh rate is 60Hz. MEMC (Motion Estimation, Motion Compensation) technology further enhances the viewing experience by reducing motion blur in fast-paced scenes. For cinephiles, Filmmaker Mode ensures that movies are displayed as the director intended.

Audio Fidelity and Connectivity Options

In terms of audio, the TVs are equipped with two 10W speakers and support Dolby Atmos, DTS:X, and DTS Virtual:X for immersive sound. Wireless streaming is supported via Apple AirPlay and Miracast.Connectivity options include Bluetooth 5.0, dual-band Wi-Fi (2.4/5 GHz), HDMI eARC with ALLM (Auto Low Latency Mode), USB 2.0, and Ethernet.

The design features minimal bezels, which Xiaomi refers to as a “full-screen display,” and metal elements that contribute to a premium aesthetic.The system is powered by a quad-core A55 processor with 2 GB of RAM and 32 GB of internal storage.

european Pricing and Availability

The Xiaomi TV F Pro 2026 series is currently available in several European countries, including the Netherlands, Spain, and France. The prices are competitive, especially with introductory discounts:

• Xiaomi TV F Pro 43″ (2026): €299 (discounted from €379)
• Xiaomi TV F Pro 50″ (2026): €399 (discounted from €469)
• Xiaomi TV F Pro 55″ (2026): €449 (discounted from €569)
• Xiaomi TV F Pro 65″ (2026): €599 (discounted from €769)
• Xiaomi TV F Pro 75″ (2026): €799 (discounted from €999)

Xiaomi has not yet announced the availability of the 32-inch model.Currently, there are no plans to release this TV in the Czech Republic.