A bizarre trend is reportedly emerging in Russia, with some women allegedly resorting to extreme measures to acquire the highly sought-after Labubu designer toys. Several news outlets are reporting instances of women signing what they describe as “soul contracts” in exchange for money to purchase the dolls.

According to reports, the sums involved vary. One report mentions a woman obtaining 36,000 yuan (approximately $5,000 USD) through a “Blood signing contract,” while another cites a figure of 110,000 yuan. The dolls, notably the Labubu series, have become a status symbol, driving some to desperate measures.

Religious Groups Condemn the Practice

The alleged practice has drawn strong condemnation from religious groups. The reports indicate that churches are “furious” about the trend, viewing it as a perilous and sacrilegious act. The idea of selling one’s soul, even symbolically, is deeply problematic for many religious individuals.

The church was furious

One report detailed how “The strange man offered tens of thousands of dollars to ‘want to buy souls’… She really sold her and signed a contract with blood.” The details surrounding these alleged contracts remain vague, but the reports consistently mention a transaction involving money and a symbolic relinquishing of one’s soul.

The Allure of Labubu

Labubu dolls,created by Hong Kong-based artist Kasing Lung,have gained immense popularity in recent years. These collectible figures are known for their distinctive appearance and limited-edition releases, driving up their value and desirability. The high demand has created a secondary market where the dolls are often sold for substantially higher prices than their original retail cost.

The combination of social media influence, scarcity, and the desire for status symbols appears to be fueling this unusual trend. Whether these “soul contracts” are genuine or simply elaborate scams remains unclear, but the reports highlight the intense pressure to acquire these coveted toys.