NewsNow, Medialivre’s new information channel, will air until the summer and will occupy position 9 on the Meo, Nos and Vodafone grids. The new information title was presented this Friday in its future studios at the headquarters of the media group that owns titles such as Jornal de Negócios, Sábado, Record, Máxima and Correio da Manhã.
The objective of the television station is precisely to take advantage of synergies with other specialized information titles of the group, namely with Jornal de Negócios, a leader in economic information which will have a daily program, with Máxima, Record and Sábado, which there will be three programs on the future schedule.
For Luís Santana, CEO of Medialivre, “NewsNow is the first major journalistic project that was born at Medialivre, just five months since its creation. It will make a difference in the national television panorama, with in-depth journalism, contributing to real enlightenment of our viewers, seeking to captivate audiences who are away from television” because they no longer identify with traditional channels, especially young people.
Carlos Rodrigues, who will be the director of NewsNow, assured that the project will be “innovative, sober and elegant” and will create almost 60 jobs. Furthermore, it will not give a platform to the “famous “everything experts””, commentators who talk about everything. “We will have