Dublin’s Iconic Morrison Hotel Re-Enters the Market for €90-€95 Million
The Morrison Hotel, situated right in the heart of Dublin city centre, is back on the market. This prestigious five-star establishment is seeking a buyer willing to invest between €90 and €95 million.
A Strategic Investment Opportunity in Dublin
This luxury hotel is being offered for sale by CBRE, a global real estate services firm. Remarkably, it was part of the Curio Collection by Hilton only two years ago. In 2023, the Morrison was reclassified to five-star status, maintaining over 90 percent occupancy due to its prime location.
Perfect Location and Amenities
Strategically located on Dublin’s north quays, the Morrison is easily accessible to key shopping destinations like Grafton and Henry Street, as well as the popular tourist hub of Temple Bar. The hotel currently boasts 157 bedrooms and suites, with expansion plans in the pipeline. The conversion of the Printworks conference room will provide eight new ground-level bedrooms, while four additional fourth-floor rooms are planned.
The hotel’s culinary offerings include the Halo restaurant, Morrison Grill, and the Quay 14 cocktail bar, catering to a range of dining preferences.

A History of Change
The Morrison Hotel’s journey has included multiple owners since its inception in 1999. Originally developed by the late publican Hugh O’Regan, the hotel passed through NAMA after his loans were acquired. In 2012, Russian billionaire investor Elena Bauturina made a significant purchase, reportedly paying around €65 million for the property.

The current owners, Zetland Capital/Centauro Holdings, are a UK private equity investor group. If the hotel sells at its target price of €90 to €95 million, they will see a substantial return on their original €65 million investment made three years ago.
Market Movement in Dublin’s Hotel Sector
The timing of the Morrison Hotel’s resale is noteworthy. It comes shortly after the Grand Hotel in Malahide was sold in a multimillion-euro deal earlier this month. The Grand Hotel had been part of the Ryan family for 50 years, marking a significant change in Dublin’s hospitality landscape.
Why This Matters
The Morrison Hotel represents a prime investment opportunity in one of Europe’s most vibrant cities. Its five-star status, high occupancy rates, and central location make it an attractive proposition for private equity firms, developers, and even high-net-worth individuals looking to invest in the hospitality sector.
What are your thoughts on the Morrison Hotel’s resale? Would you consider making such a significant investment in Dublin’s hospitality sector? Share your insights below!
