El Campín Stadium Transforms for Unprecedented Concert Experience

Bogotá is set to witness a groundbreaking event as El Campín stadium, a historic landmark as 1938, prepares to host Maluma’s concert on May 3rd. This event marks teh first time the stadium will be configured in a 360-degree format, placing the artist at the heart of the arena, surrounded entirely by the audience.

Innovative Stage Design adn Technical Challenges

The ambitious “stage in the round” concept is brought to life through the collaboration of Breakfast Live, the event promoter, and SENCIA, the stadium’s management and operations company as October 2024. This setup presents meaningful technical hurdles.

These formats have a huge challenge: more sound, more weight, more video, more scenography… But the most valuable thing is the experience: people can see the artist from all angles and live something fully new for entertainment in the city.

Édgar Cardona, vice president of customer experience and sencia operations

Cardona highlights the complexities involved, noting the need for enhanced sound systems, robust structural support to handle up to 90 tons of equipment, and immersive video displays. The payoff, however, is an unparalleled fan experience.

structural Reinforcements and Sustainable Practices

To accommodate the unique stage design, significant structural enhancements were made to the stadium. Load beams in the north and south sectors were reinforced, new technical access points were created, and a mobile platform was engineered to distribute the weight of the stage evenly across the field. Furthermore, the event incorporates sustainable technologies, including low-energy LEAD lighting and reusable structures, minimizing its environmental footprint. These efforts align with growing trends in the event industry, where sustainability is increasingly prioritized. Such as,many festivals now implement waste reduction programs and utilize renewable energy sources.

A Collaborative Vision for Immersive Entertainment

Óscar Pinzón, CEO of Stage Events, emphasizes the scale and complexity of the stage design.

The scenario that is being riding is somewhat remarkable: it is posed in the center of the court, with a length of 60 meters and a width of 40, with a perfect view from the 360 ​​degrees of the stadium. This implies an integral design of sound, lights and video to guarantee an impeccable experience.Integration with sencia has been cordial and agreed from the begining, and good practices are comfort, safety and regulatory compliance.

Óscar Pinzón, CEO of Stage Events

Pinzón underscores the importance of seamless integration between sound, lighting, and video to create a truly immersive experience for concertgoers.The collaboration with SENCIA ensures adherence to safety standards and regulatory compliance.

Looking Ahead: Enhanced Concert Capabilities

The Maluma Pretty Dirty World Tour – Bogotá on the map, organized by Stage Events and DG events, represents a significant milestone for El Campín stadium. According to Cardona, upcoming renovations, including a retractable roof, hybrid grass, and an advanced rigging system, will further enhance the stadium’s capabilities for hosting large-scale concerts and events in the future. These improvements will solidify Bogotá’s position as a premier destination for international artists and entertainment.