Odin’s Ascent: A Pocket-Sized Game Conquers the Global Market
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A Swiss-designed card game, Odin, is rapidly gaining international acclaim and commercial success, challenging established giants in the board game industry.
From Lausanne to the World: Helvetiq’s international Breakthrough
Helvetiq, a Lausanne-based SME, is experiencing a surge in popularity thanks to its globally appealing card game, Odin. Initially focused on the Swiss market, the company has successfully expanded its reach to 40 countries, demonstrating the global appeal of its innovative game designs.
Odin: A Record-Breaking Success Story
in just one year, Odin has achieved remarkable sales figures, exceeding 100,000 copies. This milestone represents a significant achievement for Helvetiq and signals the game’s potential for long-term success. Hadi Barkat, CEO of Helvetiq, expressed his enthusiasm:
We have already sold 100,000 copies of Odin In one year, this is a record for us. This award offers us international recognition and the assurance of commercial success.
Hadi Barkat, CEO of Helvetiq
The company has already received orders for an additional 100,000 copies from partners worldwide, indicating strong demand and confidence in the game’s continued growth.
Challenging the Giants: Can Odin Dethrone the Classics?
The success of Odin has sparked discussions about its potential to compete with established board game classics. The founder of Helvetiq envisions a future where odin rivals the popularity of well-known titles, emphasizing its accessibility and portability:
Our game is very fun, easy to play for all generations and it slips into the pocket.
The game’s simple rules and compact size make it an attractive option for a wide range of players, contributing to its rapid adoption.
Building on Past Success: Helvetiq’s Track Record
Helvetiq’s success with Odin builds upon its established reputation for creating engaging and accessible games. The company’s previous hit, Bandido, has sold over 700,000 copies as 2016, demonstrating Helvetiq’s ability to consistently deliver popular and commercially prosperous games. This track record provides a solid foundation for Odin‘s continued growth and international expansion.
