A New Era for Putter Technology in Europe

Golf plus, a leading distributor of golf equipment in France, has joined forces with Odyssey, the world’s top putter brand, to introduce a groundbreaking concept store in Paris. Located within the Golf Plus store in the 17th arrondissement, this unique space offers an unparalleled experience for golf aficionados seeking to refine their putting game.

Immersive Experience and Personalized Analysis

The concept store is designed to fully immerse visitors in the world of Odyssey putters.Golfers can explore an extensive range of products, receive tailored advice from experts, and test the latest innovations in a dedicated surroundings. A key feature is the Quintic radar technology, which provides detailed putting analysis, enabling golfers to fine-tune their technique and enhance their performance on LS Greens. This technology aligns with the growing trend of data-driven golf instruction, with more golfers seeking quantifiable improvements in their game. For example, TrackMan data shows that even a small betterment in putting accuracy can significantly lower a golfer’s overall score.

Strategic Partnership: A Win-Win for Golfers

Alexis Schmidlin, President of Golf Plus, expressed enthusiasm about the partnership, stating:

We are delighted to associate ourselves with Odyssey, a brand recognized for its excellence and innovation in the world of golf. This partnership allows us to offer our customers an unrivaled golf experience, while strengthening our position as a leader in the golf market.
Alexis Schmidlin, President of Golf Plus

Emmanuel Gedouin, Sales Director at callaway Europe, echoed this sentiment:

Having the entire Odyssey range permanently available at the heart of the historic Golf Plus store in Paris is a dream come true. This unique project in Europe offers a new experience to golfers,and we are very proud to share it with Golf Plus.
emmanuel Gedouin, sales Director at Callaway Europe

Visit the Odyssey x Golf Plus Concept store

The Odyssey x Golf Plus concept store is located at: