On Facebook there is the reassuring face of Fabio Fazio who invites you to invest in a fund “approved by Consob”. On Instagram, a post with the PagoPa logo promises easy refunds: just click. On WhatsApp, a message ensures tickets for the most anticipated concerts at half price. These are just three examples among the 15 billion fraudulent ads that run on the Meta platforms, namely Facebook, Instagram, Threads, WhatsApp, every day, also thanks to artificial intelligence algorithms. We talk about it in the new episode of “Pillole di Eta Beta” – the first radio course on artificial intelligence conducted by Massimo Cerofolini directed by Mimmi Micocci and with the participation of Beta, the talking artificial intelligence – broadcast on Tuesday 11 November at 11.45am on Rai Radio1. The guest of the program will be Stefano Epifani, president of the Digital Sustainability Foundation, who will comment on the data of a Reuters investigation, based on internal documents which demonstrate how Meta not only fails to stop this flow of scams, but makes money from it: in practice, a tenth of its earnings comes from content that defrauds citizens. But how is it possible that a company that dominates global communication can profit from mechanisms that harm its own users?
“Pills of Eta Beta” and also in podcast on RaiPlay Sound.
Eta Beta Pills: Scams & Legal Issues
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