The Chinaski band took over the entire fleet of cars from an authorized Toyota dealer – three Proace Verso passenger vans, one Proace Max utility model and the Corolla Cross SUV, which, thanks to its hybrid drive, excels in excellent fuel consumption.
The band’s cars can’t be missed on the road, as they receive a special sticker with the motto “A couple of friends on the road”, which refers to the iconic song and the very idea of the tour.
Premieres of new Toyota and Lexus cars.Video: Garáž.cz
“For us, cooperation with the Chinaski band represents a natural expansion of activities outside the sports environment. As with our ambassadors, here too we are looking for authentic stories, energy and long-term partnerships,” praises Michal Velička, marketing director of Toyota CR.
Foto: Toyota
The band is already driving in new cars.
“Eighty percent of the band’s life takes place on the road from spring to winter. We spend the most time in our cars, we drive tens of thousands of kilometers per season, and it is our favorite place next to concert venues with fans. We are so happy to have become a part of the wonderful world of Toyota and look forward to a long-term cooperation regarding not only our open air tour this year, where we will visit 18 locations throughout our country, but also other joint experiences, not only stages,” added Michal Malátný, singer of the group Chinaski.
Foto: Toyota
You won’t miss group members on the go.
The Czech representative office of Toyota is one of the most active brands on our market in terms of local partnerships and ambassadors. Recently, speed skater and Olympic gold medalist Metoděj Jílek became its face, swimmer Barbora Seemanová, but also canoeist Martin Fuksa, skateboarder Maxim Habanec and tennis player Barbora Strýcová have also been associated with the car company for a long time.
