A new cider company, Alchemy Cider, is preparing to launch, founded by kirk Evans, a seasoned entrepreneur with a background in beverage, design, and marketing. Evans previously founded a digital marketing agency in 2015, concentrating on the cannabis industry, where he collaborated with CPG brands and retailers nationwide. He also served as a Marketing Director at Bauman’s Cider Co.

Evans later transitioned to cider-making at 19 Acres Cider in Sherwood, Oregon, holding the position of head Cidermaker from 2022 to 2023. During his time at Bauman’s Cider Co.,Evans met Bobby Noughton,who was the lead Cidermaker there from 2018 to 2022.

For the past two years, evans has been working as a packaging and marketing consultant, developing his vision for Alchemy Cider. With extensive knowledge of cider and branding, he reconnected with Noughton, offering him the role of head Cidermaker with equity in the company, aiming to operate a full bar at the taproom and personally sell the cider.

The Alchemy Cider Beliefs

“Both Bobby and I are avid foragers, searching for unique fruit and flavor combinations that are off the beaten path.”

“Both Bobby and I are avid foragers, searching for unique fruit and flavor combinations that are off the beaten path,” says founder Kirk Evans. He adds,”We believe that great products are made with great ingredients,so we choose to onyl backsweeten with fresh apple jiuice as opposed to sugar,and source ingredients from local orchards/farms/vendors whenever possible.”

Evans describes the brand as “a modern take on a trappist beer brand in some ways…we have great reverence for cider.We also have a very playful, irreverent side to our brand that will come out in the marketing.”