Microsoft is testing free, ad-supported cloud gaming for Xbox Insiders
Microsoft is testing a new ad-supported model to provide free cloud game streaming to Xbox Insiders.
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The brief
Microsoft has begun testing a free, ad-supported version of its game streaming service. The company is currently asking customers to volunteer for the testing phase.
Coverage from Variety, GamesIndustry.biz, and Pure Xbox emphasizes the shift toward an ad-funded model. Pure Xbox reports that Microsoft has outlined five specific principles they will adhere to during this rollout.
Future developments depend on the results of the Xbox Insider tests and the implementation of the stated guiding principles.
Synthesized by Archynetys from the headlines below under a strict no-invention contract. ✓ fact-checked: all claims supported by sources Updated 2m ago.
Quick answers
Who can currently access the free game streaming?
Microsoft is asking customers to volunteer to test the service, specifically targeting Xbox Insiders.
Is the streaming service completely free?
According to AL.com and other outlets, the service is free but includes a 'catch' in the form of advertisements.
How is Microsoft managing the ad integration?
Pure Xbox reports that Microsoft has established five principles to guide the ad-supported streaming experience.
Coverage (4)
- Is Xbox offering free streaming? Yes, but with a catch AL.com · 1d ago
- Microsoft starts testing ad-supported game streaming on Xbox GamesIndustry.biz · 1d ago
- Xbox Introduces Free Game Streaming With Ads, Outlines Five Principles They'll Adhere To Pure Xbox · 1d ago
- Xbox Is Asking Customers to Volunteer to Test Ad-Supported Game Streaming Variety · 1d ago
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