‘0 won phone trap’ … In fact, the premium model.
Abolition of the upper limit of grants? 15% of additional grants
“The abolition of the Dantong Law, the starting point of the consumer -centered competitive market”
After the abolition of the ‘Mobile Communication Team Distribution Act Improvement Act (hereinafter referred to as the Dantong Act)’, the stores emphasized the unprecedented discount benefits, but there was no change in consumers. It is pointed out that there is no ‘half -value phone’ and only the ‘trick’ of the agency is prevalent.
Chuncheon Myeong -dong found on the 18th. The agency was crowded with guests for the iPhone 17 pre -booking, but A, a 40 -year -old office worker, eventually turned.
Mr. A found the price of the new iPhone 17 models, and finally decided to purchase it with a one -level version of 16 models. After raising the plan from 65,000 won to 90,000 won, the device price was paid 400,000 won on a 6 -month maintenance condition.
Mr. A said, “If the conditions such as 450,000 won for subsidies, card partnership benefits, and return of the device, the agency can be purchased at half price, but it is difficult to meet the demanding conditions, and the price burden was abandoned.”
With the abolition of the Dantong Act, which was introduced to prevent excessive subsidies, the mobile phone stores have posted phrases such as ‘50% discount on pre -compensation’ and ‘0 won for customer charges when registering with the affiliate card’, but various conditions followed.
In fact, the high price plan of more than 100,000 won has been maintained for at least 6 months and a new credit card has been issued, and the burden on consumers has increased, as it must be used for 300,000 won per month and at least two years.
An official in the province explained, “The number of customers who ask for subsidies after the abolition of the Dantong Law has increased, but even if the upper limit is gone, it is difficult to expand the subsidies by more than 15% considering the margin.”
Lee Young -ae, a professor of consumer science at Incheon University, said, “The telecommunications market is a typical oligopoly structure where a small number of companies dominate the market with similar products.” “The law is not changed to consumers, but in the long run, it should be an opportunity to reduce the burden of communication costs and correct the distorted market structure.”
