Shanghai-Penang Direct Route Launch: Boosting Tourism and Aviation Cooperation

by Archynetys World Desk

Shanghai, China – December 13, 2024 – Juneyao Air, in collaboration with Penang Global Tourism, recently hosted a successful promotional event in Shanghai to celebrate the Shanghai-Penang direct route. This event not only recognized the achievements of the service but also fostered deeper aviation and tourism cooperation between China and Malaysia.

Route Launch and Expansion

The Shanghai-Penang route was launched on May 31, marking the 50th anniversary of diplomatic relations between China and Malaysia. Initially operating four weekly flights, the route expanded to daily operations on June 21 due to high demand. This direct connection has significantly strengthened business and tourism exchanges between the two destinations.

Flight Details and Impact

Flight HO1365 departs Shanghai Pudong International Airport at 17:30 and arrives in Penang at 23:00 local time. The return flight, HO1366, leaves Penang at 00:05 and arrives in Shanghai at 05:25. This service is Juneyao Air’s first regular passenger route to Malaysia, filling a gap in its Southeast Asia network and positioning the airline as a pioneer in direct flights from Shanghai to Penang.

Since its inauguration, the Shanghai-Penang route has recorded over 300 flights and transported more than 50,000 passengers, underscoring growing market demand and positive reception.

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Bilateral Cooperation and Visa Policies

The success of the Shanghai-Penang route is a testament to the deepening bilateral cooperation between China and Malaysia. This relationship is further strengthened by the Belt and Road Initiative and the 11th anniversary of the China-Malaysia Comprehensive Strategic Partnership.

Visa-free policies have also facilitated closer people-to-people exchanges, fostering greater mutual understanding and friendship between the two countries.

Juneyao Air’s International Growth

Juneyao Air’s international operations have shown significant growth during the winter-spring season, with international flight volumes increasing by 35% year-on-year, reaching approximately 80% of pre-pandemic levels in 2019.

Short-haul international routes have rebounded to pre-pandemic levels, with a 65% year-on-year increase and 4% growth compared to 2019. During the 2025 Spring Festival travel period, Juneyao Air anticipates a 45% increase in flights and a 29% rise in seat capacity, surpassing market averages.

Expanding Southeast Asia Network

Juneyao Air’s Southeast Asia network continues to expand, encompassing popular destinations such as Bangkok, Phuket, Chiang Mai, Singapore, and Bali. The airline’s seven weekly flights between Shanghai and Bali remain strong, offering diverse travel options and reinforcing Juneyao Air’s competitive edge in the region.

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With this comprehensive network, Juneyao Air plays a pivotal role in promoting economic and cultural exchanges across Southeast Asia, further solidifying its presence in the international aviation market.


[All images courtesy of Juneyao Air]

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