Emirates Women’s Rugby World Cup 2025 Sponsor

Emirates has signed as an Official Partner of Women’s Rugby World Cup 2025, which will take place in England from 22nd August to 27th September.

The agreement has extended the airline’s long-standing relationship with World Rugby and will include sponsorship of the tournament’s match officials.

Match officials will wear the Emirates ‘Fly Better’ branded kit throughout all 32 matches.

Women’s Rugby World Cup 2025 will feature 16 national teams and take place across eight venues in England, with the newly introduced Women’s Rugby World Cup Trophy awarded to the champions.

Emirates has maintained commercial and operational presence in 13 of the participating countries.

The partnership has provided Emirates with in-stadium branding rights, access to ticketing and hospitality, and marketing visibility across tournament digital and social platforms.

The airline has supported rugby since 1987, including sponsorship of six consecutive men’s Rugby World Cups through to 2027, and remains the title sponsor of Asia Rugby and the UAE Rugby Federation.

Sarah Massey, Women’s Rugby World Cup 2025 Managing Director, said, “Supporting the development of our team behind the whistle on the sport’s biggest stage is vital to delivering a world-class tournament.

“Emirates’ investment is helping create meaningful opportunities for these inspiring individuals to thrive, especially the women match officials taking part in this landmark event. We’re thrilled to welcome Emirates as a partner for Women’s Rugby World Cup 2025.”

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