Sources: Notre Dame passes Ohio State for richest patch deal

Notre Dame secured the larger jersey patch agreement, leaving Ohio State with a comparatively smaller contract. NBC Sports added that Notre Dame’s agreement with SoFi is framed as ‘even better’ than Ohio State’s contract. On3 and Bleacher Report called the agreements massive and historic, emphasizing the scale of the deals. The university’s athletics site described the SoFi collaboration as a landmark multi‑year partnership, while Sports Illustrated argued the addition marks a vital next step for college athletics revenue models.

ESPN’s source note specifically that Notre Dame passes Ohio State for the richest patch deal. None of the outlets disclosed the exact financial terms, so the precise monetary gap between the two contracts remains unknown. Ohio State’s deal is still described as lucrative, but without figures the comparative advantage cannot be quantified. The coverage also mentions speculation that Kentucky could pursue a similar arrangement, yet no details are provided about any pending negotiations or timelines.

As a result, the full impact on conference‑wide sponsorship dynamics cannot yet be assessed. Observers should track forthcoming jersey patch announcements from other Power‑Five programs, as additional deals could shift the revenue hierarchy. Monitoring SoFi’s activation campaigns on both campuses will reveal how the sponsorship translates into on‑field visibility and fan engagement. The evolving landscape may also influence future negotiations for broadcasting rights and recruiting incentives, making the next season’s sponsorship disclosures a key indicator of college‑sports commercial trends.