In automotive history, there are several models that passed without a trace, and that barely survived their launch. These are the worst memories
The history of the automobile saves millions of vehicles that were launched and successful, or at least lasted more than a generation.
However, little is said about those who were born to die, and were part of the great failures of this sector. Here is a review of the models that left a bad memory in the industry.
Tucker 1948, one of the greatest failures in history.
Designed by Preston Tucker, the model featured a rotating center light for directional lighting, a safety windshield, disc brakes, and a rear-mounted six-cylinder engine.
Although it first caused great appeal, then it was a failure because it generated bad reviews in the press, and then there was an investigation into an alleged fraud surrounding the company’s financing.
SOnly 51 units were built. 47 of these still remain today and are very valuable, despite the limited success achieved at that time.
Ford Edsel 1958
Ford Edsel, another who was born doomed to failure.
Ford created the Edsel brand in the 1950s as a competitor to Buick. They sought to offer glamor and luxury at a lower price than the usual Ford brand itself.
However, the customers were kept away by the appearance of the Edsel, despite a huge marketing push from Ford for a year before launch.
The Edsel featured new features such as low oil temperature and engine temperature warning lights as well as the Teletouch push button gear selector.
With few sales, it was discontinued in the late 1960s after the calculation that estimated a loss at that time of 350 million dollars for Ford.
Citroen Bijou 1960
Citroën Bijou, only 207 units were sold.
It was conceived as a way to use spare parts and increase the attractiveness of the 2CV platform with a compact coupe model. But at that time in the European market the competition was great.
The Bijou couldn’t offer anything important in terms of performance either, as its fiberglass body was heavier even than a standard 2CV, so it was slow. Added to this, the interior was small and the style somewhat particular, which explains why only 207 units were sold.
Bricklin SV-1 1974
He was born as the safest, but he failed.
Its name meant Safety Vehicle One (the number one car in safety) and it was developed with a strong anti-tip structure and shock absorbing bumpers, they were new ideas at launch. It also had as a great feature its fiberglass body, so that it would not rot.
Bricklin also doubled the price of the car from its launch in 1974 until it failed in 1976. when funds from the Canadian province of New Brunswick discontinued their investment.
Renault Avantime 2001
Renault Avantime, one of the last failures.
It was born as a great proposal, but it stopped being produced in 2003 with only 8,500 cars manufactured. Many claimed that the cause of its failure was to launch it as a rival to the BMW and Mercedes-Benz models.
There wasn’t enough room in the Avantime’s backseat to work as a four-seater, either, and access to the front required very long doors.
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