In 2023, OnePlus introduced the critically acclaimed OnePlus Open, a device based on Oppo’s Find N3, and set a new standard for foldable smartphones. Known for its excellent hardware, superior camera quality, and excellent software, the OnePlus Open made significant waves in the market. Despite its success and rapid sales, OnePlus has announced that a sequel, the OnePlus Open 2, will not be released in 2025. This decision, aimed at setting a new benchmark, has sparked controversy and raised questions about the company’s strategic direction.
The Rise of Foldable Phones
Foldable smartphones have been around since 2019, with Samsung’s Galaxy Fold marking the debut. Although they have been on the market for several years, the technology remains relatively nascent, with Samsung dominating the global market. The Galaxy Z Fold series offers high-quality hardware but lacks significant innovations compared to its predecessors. The Samsung Z Flip series, while popular, has seen minor updates, with the Flip 5 introducing only a new cover screen.
Other manufacturers have made impressive strides in foldable technology. The Honor Magic V3 focuses on thinness, while the Xiaomi Mi Mix Flip boasts a powerful battery. However, these devices are primarily sold in China and sometimes face challenges in international markets due to software issues and pricing.
OnePlus: An Emerging Competitor
OnePlus entered the foldable market in 2023 with the OnePlus Open, which was initially based on Oppo’s Find N3. Despite its global release, the device was not marketed under the Oppo brand. The OnePlus Open quickly gained praise for its hardware and software, outperforming Samsung’s offerings in many aspects. The device was a hit, rapidly selling out and generating buzz in the tech community.
The Unveiling of the OnePlus Open 2 Delay
On February 13, 2025, OnePlus revealed that it would not release the OnePlus Open 2 in 2025. The company stated that it intended to focus on setting new benchmarks and challenging the status quo across all product categories instead of releasing the anticipated Oppo Find N5-based device. This decision came as a surprise to many, given the international success of the original OnePlus Open.
Why Is OnePlus Delaying the Open 2?
OnePlus claims that its strategy involves setting new benchmarks and competing across all product lines. However, critics argue that the Oppo Find N5, which would have formed the basis of the OnePlus Open 2, clearly sets new benchmarks. The Find N5 stands out for its thin and well-constructed design, far surpassing its predecessors. By introducing the Oppo Find N5 internationally, OnePlus could have effectively challenged Samsung’s market dominance.
The Impact on the Market
In the context of accelerating technological innovation, the delay of the OnePlus Open 2 raises concerns about the direction of the foldable market. The upcoming release of Apple’s foldable iPhone adds pressure to competitors to innovate and offer compelling alternatives. Without a viable rival, Samsung will likely maintain its leading position in the global foldable market. The absence of new, competitive devices from OnePlus and other manufacturers could slow down advancements and consumer interest in foldable technology.
What About Google’s Pixel Fold?
Given OnePlus’s decision, the anticipation shifts to Google’s Pixel Fold. With its strong foundation laid in 2023 and continuous improvements, the Pixel Fold series is a promising contender in the race against Samsung. If Google fulfills its potential this year, it could significantly impact the market and force rivals to accelerate their innovations.
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