JOHANNESBURG – The MTN Group has been inducted into the inaugural Brand Africa Hall of Fame, celebrated for it’s “transformational impact on african consumers and its role in shaping a positive African narrative.” The company also received accolades as the #1 most Admired African Brand Contributing to a Better africa, the #1 Most Admired African Brand (spontaneous recall), the #1 Most Admired Brand Doing Good for Society and the Environment, and the #1 Most Admired Telecommunications Brand.

The Hall of Fame recognition, newly established by Brand Africa, honors brands that have consistently demonstrated excellence and influence across the continent over the past decade.MTN’s induction highlights its ongoing dedication to promoting digital access, broadening financial inclusion, and making significant contributions to Africa’s progress.

The announcement coincided wiht the release of the 2025 edition of the Brand africa 100 rankings, an annual, independent survey conducted across more than 30 African nations, representing over 85% of the continent’s population and GDP.

Recognition and Gratitude

“It is indeed an honor to be inducted into the Brand Africa Hall of Fame…as well as the brand most admired for doing good for society and the environment.”

“It is an honour to be inducted into the Brand Africa Hall of Fame and to be named the most admired African brand contributing to a better africa, the most admired African brand by spontaneous recall, and also the brand most admired for doing good for society and the environment,” said Ralph Mupita, MTN Group President and CEO.

“That this recognition comes during Africa Month gives it added significance. It reflects the progress we continue to make as a continent and the role trusted brands must play in advancing inclusive, digitally enabled growth. We are grateful for the confidence placed in MTN by the people we serve and remain committed to delivering meaningful impact.”

Mupita also acknowledged the collaborative effort driving the brand’s achievements, expressing gratitude to MTNers, partners, and various stakeholders throughout the continent for their contributions to this recognition.

Strategic Vision

MTN operates mobile networks in 16 countries. As 2021, the company has been guided by its Ambition 2025 strategic intent of Leading digital solutions for Africa’s progress. This underscores MTN’s commitment to driving digital and financial inclusion and fostering innovation across the continent.

Further affirming its brand leadership, MTN was recently ranked again as South Africa’s most valuable brand. The recognition came in the 2025 Brand Finance Top 100 Report, which valued the brand at R50.7 billion. MTN has maintained this position since the survey began in 2012.