Courtyards (A) The international entertainment software specialist Koch Media is massively expanding its logistics capacities in Höfen and is investing 15.5 million euros in a new, fully automated logistics hall. The rapidly growing group of companies recently started selling the entire range of the world market leader Activision Blizzard.
The successful expansion course of the internationally active media company, which has been ongoing for years, is now also reflected in the headquarters in Höfen. As early as June, Koch Media will start building a new, fully automated logistics hall that is directly connected to the existing building. This gives the company 6,475 m2 of additional storage space and increases its previous logistics capacities by 60 percent. The company will invest EUR 15.5 million in the Höfen location for this purpose.
“This million-dollar investment is, of course, an enormous vote of confidence from our owners in our strategy and the important company location in Ausserfern,” says Koch Media Managing Director Reinhard Gratl.
Expansion is a consequence of growth
Koch Media has been part of the listed Swedish Embracer Group since 2018. The increase in logistics is a necessary consequence of the constant growth of the last three years, explains Gratl.
Since the integration of Koch Media into the Swedish Embracer Group, the company has been in acquisition and foundation mode. In the last six months alone, Koch Media has taken over two well-known games labels with the Dutch company Vertigo Games and the Polish PC and console game developer Flying Wild Hog. Most recently, another spectacular sales coup and milestone in the company’s history was achieved with the takeover of physical sales from world market leader Activision Blizzard.
Koch Media has long been one of the largest employers in the games industry in our part of the world. The group operates eleven of its own development studios across Europe and in the USA. Of the 1958 employees worldwide, over two thirds work in game development. Due to the numerous takeovers and start-ups, the workforce of the entire Koch Media Group has grown by 150 percent in the last three years. 190 employees from 14 nations work at the headquarters in Höfen. By expanding the logistics capacities, the company will increase its employees in this area by a further 33 percent, according to Höfen.
Strengthening the Höfen location
“The new logistics hall means an enormous long-term strengthening of the Höfen location,” emphasizes Reinhard Gratl, who is also CFO of the entire Koch Media Group. “As a shared service center, we are the financial control center and hub of the entire corporate group. Here in Höfen, we are in contact with companies and colleagues around the globe on a daily basis, and we also work in an industry that set the pace for digitization from the start. That makes We are a very attractive employer, especially for young, well-trained people, “says Gratl, who is also very concerned about the company’s sustainability. This should now also be reflected in the planned new building.
The hall is planned as an energy-optimized wooden structure and will have a 152kWp photovoltaic system on the roof. To compensate for the soil sealing, the company has also committed to reforestation of a 1600 m2 forest in the Höfen municipality.
The planning and official approval for the multi-million dollar addition was completed in record time. From the submission of the project to the construction negotiations, it took less than two months – and that despite the pandemic, the grateful company boss explains enthusiastically. “The municipality of Höfen and above all all of the employees of the Reutte district administration and all the other responsible authorities really provided us with exemplary support and worked together.” Construction is to begin in the next few weeks, and the hall should already be up and running in November.