Saturday, August 8, 2020

Corona crisis: how is our film doing?

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SA number has been in the room since April 2. It was put into circulation by the German film industry: According to the SPIO (the “top organization” in the industry), EUR 563.5 million is the sum that a stability fund should have to cover the consequences of the corona pandemic in Germany Curb manufacturers and distributors of films and series. The SPIO is thus reacting to the many interruptions that have affected the industry: until almost mid-March, individual productions tried more or less desperately to pull through shooting days until the very last moment.

Then things went quickly: cinemas had to close, film starts were given new, sometimes optimistic, sometimes far-sighted dates. And since then, two time calculations have shifted into one another: the year 2020, as was planned before mid-March, and the year 2020, which, depending on how long the required standstill lasts, will eventually take a whole film year in half a month or maybe only in three months must accommodate. For concretely, it currently looks for producers, for example, that projects that were almost fully financed for autumn are now suddenly on hold because the film sponsors are beginning to shift their annual budgets for emergency measures. And from the cinema industry you can hear everywhere that under normal circumstances they would only have had a reasonable number of visitors, calculated over the year – but now they will probably be missing twelve and probably more weeks soon, because this cultural experience is compatible with social distance The audience sitting shoulder to shoulder is not.

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