Warner Bros. Discovery made a significant announcement on February 12, unveiling plans for China’s first official Harry Potter Studio Tour set to open in Shanghai in 2027. This major project, a collaboration with a local tourism and hotel group, promises to bring the magic of Harry Potter to a new part of the world.

Popularity of Harry Potter in China

The fantasy franchise has seen immense popularity in China, especially in Beijing, which already boasts a large-scale Harry Potter-themed attraction within the Universal Studios resort. This momentum positions Shanghai’s new attraction poised to be a major draw for both local and international tourists.

The Unique Experience of the Studio Tour

The Harry Potter Studio Tour, found previously in prestigious locations such as London and Tokyo, takes visitors behind the scenes, offering an intimate look at sets, costumes, and props used in the movies. This exclusive trưng showcase provides a deeper appreciation of the storytelling and craftsmanship that went into creating the wizarding world.

Official Announcement from Warner Bros. Discovery

“This is the first landing of Harry Potter Studio Tour in China,” Warner Bros. Discovery shared on their WeChat account, elaborating that the attraction is scheduled to open in 2027. The company also noted the project is underway in partnership with Jinjiang International, a leading tourism conglomerate based in Shanghai.

The agreement, however, is still awaiting regulatory approval.

Jinjiang International’s Perspective

In its own statement on February 12, Jinjiang International echoed the project’s excitement, describing the Harry Potter attraction as “a splendid and unsurpassed behind-the-scenes exploration.” The company hinted at the variety of interactive experiences visitors can expect.

Location and Expected Scale of the Attraction

The future Harry Potter Studio Tour will be located in Shanghai’s Jinjiang Action Park, which was recently closed for renovation work on January 26. The park’s reopening is anticipated to coincide with the 2027 launch of the HP Studio Tour.

Covering approximately 53,000 square meters, the site promises an extensive exploration into the wizarding world. Warner Bros. Discovery anticipates that visitors will spend about half a day experiencing all that the attraction has to offer.

Conclusion: The Future of Harry Potter in Asia

The introduction of the Harry Potter Studio Tour in Shanghai represents a significant milestone in the franchise’s expansion in mainland Asia. This venture underscores the enduring appeal of Harry Potter across different cultures and geographical borders.

As the 2027 launch draws near, anticipation builds among fans looking to delve into the wizarding world like never before. The collaboration between Warner Bros. Discovery and Jinjiang International promises to deliver a memorable and immersive experience, cementing Shanghai’s place in Harry Potter lore.

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