Saturday, August 8, 2020

The summer hit, a real institution

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Who will make the whole French population dance in the summer of 2020? From singer Julien Doré to Renaud, including rapper of the moment Bosh, everyone hopes to have released the hit of the summer. For this, it is often necessary to combine several assets: a fairly repetitive melody, a chorus that stays in the lead or even a dance sometimes adapted to the song. Everything is good for making music viral.

Summer hits arrived from around the world, exploring multiple musical backgrounds. For several years, Latin music has remained one of the most popular trends. “Today, Latin is a fashion since even Matt Pokora in his last title inserted lyrics in Spanish”, recalls Gaël Sanquer, deputy director of musical media for the NRJ group. The well-known group Black Eyed Peas has also decided to turn to this type of musical genre.

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