Thursday, August 13, 2020

Corona exacerbates corporate crisis: Tupperware without a party

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Dhe corona crisis doesn’t hit clubs and discos, but also a party for which you don’t need a DJ: the Tupper party. Due to the corona epidemic, the American group Tupperware has to put its direct sales on hold.

Tupper parties are events where new products are presented. Customers can purchase them directly and go home with them. The Tupper Party is the main sales channel for the company, which mainly sells kitchen and household items.

Celebrate online

To compensate for the losses, Tupperware has now expanded its online range in Germany. The company announced this week. In addition to new products, customers will now also find around 250 spare parts for products such as the well-known food storage container or lunch boxes.

“We have heard time and again that our customers have a bowl without a lid in their household. I know from experience how often the right lid can no longer be found, ”said Hauke ​​Grotevent, Managing Director of Tupperware Germany, in the official announcement.

Customers should not have to do without Tupper parties either: In an online portal, hosts who receive a ten percent commission for each product sold can continue to bring the goods to the customer. Instead of a personal meeting, organizers and customers have been able to make digital appointments for a few weeks now. Instead of snacks, there are sales talks in the chat and the possibility to order products online.

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